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Advertisement for Lox, Toni-Aperitif Par Excellence, Paris (colour litho)
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Advertisement for Lox, Toni-Aperitif Par Excellence, Paris (colour litho)
SNG127373 Advertisement for Lox, Toni-Aperitif Par Excellence, Paris (colour litho) by French School, (19th century); Private Collection; Photo eBarbara Singer; French, out of copyright
Media ID 22788752
© Barbara Singer / Bridgeman Images
Aperitif Coca Tonic Coca Cola Kola
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This vibrant and captivating print showcases an exquisite advertisement for Lox, Toni-Aperitif Par Excellence in the bustling streets of Paris. Created by a talented French School artist from the 19th century, this colour lithograph is now part of a prestigious private collection. The image transports us to a time when advertising was an art form in itself. The bold and eye-catching design features the enticing words "drink, alcohol, aperitif" that immediately pique our curiosity. As we delve deeper into the composition, we discover references to popular beverages such as tonic, coca cola, kola, and kina loxa. The artwork exudes elegance and sophistication with its intricate details and harmonious color palette. It effortlessly captures the essence of Parisian culture during this era - where indulgence in fine drinks was celebrated as part of everyday life. While this photograph does not mention commercial use or any specific company associated with Lox or Toni-Aperitif Par Excellence, it invites us to appreciate the beauty of vintage advertising as an integral part of history. Through Barbara Singer's lens, we are able to admire this remarkable piece of art that once adorned Parisian streets - reminding us how advertisements can transcend their intended purpose and become timeless works worthy of admiration.
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